The iWorld

Blanchard Systems launched a new owned business unit, SendMyAd LLC, which provides an all-in-one print-ad solution designed to allow advertisers and publishers to save time and money. Using the SendMyAd portal (www.sendmyad.com), an advertiser can upload a PDF file via a Web browser, preview and preflight it, and generate a report about the ad – all on the Web.

Advertisers can submit ad materials and collaborate online with the publisher to facilitate approval, insertion information and delivery of the completed ad materials. SendMyAd sought to supply business automation and material workflow, using workflow and virtual proofing technology from Dalim Software.